Digital Marketing Events

Home/Digital Marketing Events

Retail Marketing Strategies – Google Partners Connect June 20, 2018

Retail Shopping Trends Today's consumer behavior & how they interact with retailers has changed dramatically due to growth in connectivity. Digital shoppers are expected to represent over 1.8 billion of the global population.  The retail landscape has changed but the importance of the holiday season remains constant. To win, brands must meet today’s curious, demanding and impatient consumers with consistent, seamless and assistive experiences. Shoppers are open to buying from new retailers, as long as they are finding what they are looking for in the moment. So, it is imperative for retailers to adopt to this trend and not just [...]

Build Local Presence Online – Google Partners Connect May 2, 2018

Local Search Trends There are billions of local searches happening on Google every day. In honor of National Small Business week, we co-hosted this live stream event with Google, where we show how businesses can get in front of customers in their areas and share best practices for using Google My Business features, among other online marketing strategies. Mobile is a game changer in digital, more specifically in local landscape. Consumers opt to search on their mobile device in their moment of need and 30% of these mobile searches are related to a location. Building a local presence for your [...]

Google Partners Connect co-hosted by WSI Plano on March 13, 2018

Video Matters! Most powerful digital marketing strategy to capture and engage people & drive action. With Videos you can tell compelling stories that people can relate to & drive real business results. Watch this Video to learn about Video Marketing strategies & tools for your business. Feel free to reach out to us at 972-635-3550 or Email, if you have questions about Mobile Marketing strategies for your business.

Free Webinar – Are you complying with Google Guidelines?

We had a great turnout for the first session in Our Digital Marketing Strategies for 2018 Webinar series. If you missed the session, send us a request to receive a recording. Second Session of the Series coming up on March 29, 2018 at 11 AM. Topic is "Google search engine guidelines - How to comply & keep your brand presence online". Please mark your calendars for these upcoming sessions. You will receive registration reminders for these sessions. 2018 SPRING SCHEDULE: Session 1 – Thursday, February 22, 2018 11:00AM Session 2 – Thursday, March 29, 2018 11:00AM Session 3 – Thursday, [...]

Free Webinar Series – Digital Marketing Strategies for 2018

We are excited to announce the schedule for FREE DIGITAL MARKETING WEBINAR SERIES for 2018. First Session coming up on February 22, 2018 at 11AM. Topic for this session is "Facebook Algorithm Changes - How they affect your brand and how to adapt to these changes". Please mark your calendars for these upcoming sessions. You will receive registration reminders for these sessions. 2018 SPRING SCHEDULE: Session 1 – Thursday, February 22, 2018 11:00AM Session 2 – Thursday, March 29, 2018 11:00AM Session 3 – Thursday, April 26, 2018 11:00AM Session 4 – Thursday, May 24, 2018 11:00AM

Google Partners Connect co-hosted by WSI Plano on November 15, 2017

Consumer behavior is constantly changing in the digital space. They ask for 24/7 access to information, to have options available to consider to make buying decision in shorter amount of time. Traditional business models in many industries are challenged due to this demand for readily available information by consumers. According to statistics collected by Google, More than half of internet traffic is now coming from smartphones and tablets. 79% of consumers start their research on smart phones, 60% of the ads were viewed on mobile device, & 75% of adults start their research on one device and move on to [...]

Google Partners Connect co-hosted by WSI on Oct 18th, 2017

Digital Marketing Trends for Healthcare Businesses We had very informative session with our partners at Google, presenting from California. Learned about changing trends and traditional business models to accommodate for the ever-changing consumer behavior in the health care industry. Focus was on Healthcare industry and how the business model in this industry is challenged due to consumer demand to have access information NOW. Did you know average number of resources checked prior to a hospital visit is 12.4. So, it is critical for healthcare providers to reach right consumers at the right time. We also learned that Video and Search [...]

Google Partners Connect co-hosted by WSI on Sep 20, 2017

We had a great turn out at our August 16th Google Partner Event on Online Advertising Strategies. It was full of great information & we received positive feedback. If you missed it, no worries. Ask us to receive a copy of the recording. Based on the feedback and interest,  we are continuing our partnership with Google to host the next event. Join us for Google Partners Connect - A Free Live Stream Event Topic: B2B Marketing Strategies to grow your business online. Register today to join us to learn how digital marketing can help you thrive on the Web. Date & [...]

Google Partner Connect: Co-Hosted by WSI on August 16th

We partnered with Google to host a free event on August 16th, 2017 on the topic of growing your eCommerce business and strategies surrounding acquiring new customers and retaining existing customers. We discussed tips and tricks on finding new leads and making the most of online marketing investment in preparation for the holiday season. Ready to transform your marketing, we are here to help you do just that. If you missed to attend this free event, we got you covered. You can view the recording of this live stream event here. Mark your calendar for our next Google Partner Connect [...]

Are You Using Web Data to Improve Your Online Conversions?

You have heard of Google Analytics and even took the time to Create a profile on Google to track data. But, that was the end of it. You never really implemented the performance measurement strategy into your marketing plan, to leverage the data collected by Google to use it to your advantage and optimize your marketing strategy. If this sounds familiar, don't miss out this opportunity to get started with the process of understanding how Analytics data can really make a difference in your marketing strategy. Register Today WSI's WEBINAR SERIES (SESSION #5) - Using Web Data to Improve Online [...]