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Free Copy of eBook – Email Marketing: Evolving In A Social World

In the previous post we shared tips to improve ROI on your Email Marketing Campaign. Now, you are ready to dive deep into: setting a goal for your campaign, develop a sound inbound marketing strategy to share content with your target market via email & implement the strategy into an efficient email marketing campaign We have put-together the eBook "EMAIL MARKETING: EVOLVING IN A SOCIAL WORLD"  to walk-you-through this process. DOWNLOAD THE EBOOK TODAY                               If you are interested in a complimentary consultation to discuss email [...]

By |November 22nd, 2016|Categories: Blog, email marketing|Tags: |0 Comments

Advanced Techniques to Optimize Email Marketing

Drip Marketing is a must-have strategy to stay on-top-of-mind of your clients and prospects, even when they are not actively looking for your services. When they are ready, you are right in their inbox to be found. Email marketing has proven to be the most effective drip marketing strategy of all times. Inbound marketing techniques and marketing automation programs have adopted this strategy in their implementation as as one of the most effective ways of connecting with your audience & share dynamic content –regardless of the device they use. The following short video illustrates the best practice techniques and highlights [...]

Why is Email Marketing Still Important?

Why you should not ignore Email Marketing People have misconceptions about Email Marketing: Email Marketing means SPAM Email Marketing is obsolete & old-school According to a research from RADICATI & VERO, Email is a channel that you own 91% consumers check their email everyday Email lets you be highly personal 77% of consumers prefer email for marketing communication Email has a marketing ROI of 4,300% Advantages of Email Marketing: Email Marketing is the most affordable marketing strategy, you can implement right away for your business Email Marketing helps you nurture your leads, so you become their go to resource when they [...]

How to create an effective email marketing campaign?

Like fashion trends, marketers seem to always be changing their minds about the condition of email marketing. Is it dead? Or is it alive and kicking? The buzz around social media and other “hipper” digital marketing tools have left many brand custodians wondering if email marketing is ineffective and old-fashioned, or if it still works. As a company whose bread and butter comes from providing cutting edge digital marketing solutions to clients, you’ve got to believe us when we tell you that email marketing is not just alive – but that it’s thriving! Fact is it’s the most effective lead [...]