Do you have the Support of a Trusted Partner for Digital Marketing If you are like many small business owners, sitting at your Ipad or Laptop to work on the blog, or social media to promote your business is probably the last thing on your mind while you are busy taking care of your customer needs. Unless you have a resource who understands and is capable of handling these tasks consistently on a daily basis, your brand presence online is going to suffer. It is challenging to keep up with everything you have to do to: keep your rankings on [...]
Automotive Shopping Trends Today's auto consumers are Curious, Demanding & Impatient. There are 2X as many test drives on YouTube as there are on dealership sites. As an auto dealership owner, or marketer you have to make sure shoppers have seamless experience: By focusing on shopper intent By Measuring the impact of your ads By Aligning your message There are multiple metrics to consider lead conversion, in addition to form submissions Phone Calls VDP Page Views Time on Site Chat or Text Messages Schedule Test Drive Location Get Directions According to recent research, only 26% of people who have purchased [...]
Retail Shopping Trends Today's consumer behavior & how they interact with retailers has changed dramatically due to growth in connectivity. Digital shoppers are expected to represent over 1.8 billion of the global population. The retail landscape has changed but the importance of the holiday season remains constant. To win, brands must meet today’s curious, demanding and impatient consumers with consistent, seamless and assistive experiences. Shoppers are open to buying from new retailers, as long as they are finding what they are looking for in the moment. So, it is imperative for retailers to adopt to this trend and not just [...]
Local Search Trends There are billions of local searches happening on Google every day. In honor of National Small Business week, we co-hosted this live stream event with Google, where we show how businesses can get in front of customers in their areas and share best practices for using Google My Business features, among other online marketing strategies. Mobile is a game changer in digital, more specifically in local landscape. Consumers opt to search on their mobile device in their moment of need and 30% of these mobile searches are related to a location. Building a local presence for your [...]
Video Matters! Most powerful digital marketing strategy to capture and engage people & drive action. With Videos you can tell compelling stories that people can relate to & drive real business results. Watch this Video to learn about Video Marketing strategies & tools for your business. Feel free to reach out to us at 972-635-3550 or Email, if you have questions about Mobile Marketing strategies for your business.
We had a great turnout for the first session in Our Digital Marketing Strategies for 2018 Webinar series. If you missed the session, send us a request to receive a recording. Second Session of the Series coming up on March 29, 2018 at 11 AM. Topic is "Google search engine guidelines - How to comply & keep your brand presence online". Please mark your calendars for these upcoming sessions. You will receive registration reminders for these sessions. 2018 SPRING SCHEDULE: Session 1 – Thursday, February 22, 2018 11:00AM Session 2 – Thursday, March 29, 2018 11:00AM Session 3 – Thursday, [...]
We are excited to announce the schedule for FREE DIGITAL MARKETING WEBINAR SERIES for 2018. First Session coming up on February 22, 2018 at 11AM. Topic for this session is "Facebook Algorithm Changes - How they affect your brand and how to adapt to these changes". Please mark your calendars for these upcoming sessions. You will receive registration reminders for these sessions. 2018 SPRING SCHEDULE: Session 1 – Thursday, February 22, 2018 11:00AM Session 2 – Thursday, March 29, 2018 11:00AM Session 3 – Thursday, April 26, 2018 11:00AM Session 4 – Thursday, May 24, 2018 11:00AM
We Would like to Wish you & yours Very Happy Holidays & Very Happy & Prosperous New Year 2018. In 2018, let's create our own success. Let's believe more, achieve more and inspire more!
Consumer behavior is constantly changing in the digital space. They ask for 24/7 access to information, to have options available to consider to make buying decision in shorter amount of time. Traditional business models in many industries are challenged due to this demand for readily available information by consumers. According to statistics collected by Google, More than half of internet traffic is now coming from smartphones and tablets. 79% of consumers start their research on smart phones, 60% of the ads were viewed on mobile device, & 75% of adults start their research on one device and move on to [...]
Digital Marketing Trends for Healthcare Businesses We had very informative session with our partners at Google, presenting from California. Learned about changing trends and traditional business models to accommodate for the ever-changing consumer behavior in the health care industry. Focus was on Healthcare industry and how the business model in this industry is challenged due to consumer demand to have access information NOW. Did you know average number of resources checked prior to a hospital visit is 12.4. So, it is critical for healthcare providers to reach right consumers at the right time. We also learned that Video and Search [...]