WSI Digital Marketing Blog

WSI Digital Marketing Blog/

Tips to Improve Lead Generation with Digital Advertising

Digital Advertising to improve Lead Generation We get it: as a marketing executive, quality lead generation is one of, if not THE most important thing to your business. And without active and engaged customers you can’t survive – let alone drive profits! But as you may have already experienced, setting up a successful digital advertising campaign is easier said than done. In fact, the common challenge we see businesses like yours having is figuring out how to implement an online lead generation strategy that is both fast and efficient in driving new leads and sales to your business. The good [...]

30 Greatest Lead Generation Tips, Tricks & Ideas (New eBook)

Generating a consistent flow of new leads can be a daunting task. Heck, we built a business from the ground up, so we know. No matter the size of your business, company or team, it’s difficult to setup an automated lead generation pipeline, but make no mistake – that’s the dream. For many business owners and marketers, generating leads can feel like an impossible task, often because so much is at stake with the health of the business depending on those leads. One of our favorite lead generation tricks is Calls-to-action (CTA). CTAs are the secret sauce to driving people [...]

HTTP Vs HTTPS: Should you make the switch?

What is HTTPS? HTTPS stands for Secure-Hyper-Text-Transfer-Protocol. HTTP protocol (without the 'S' for secure) is used for transfer of information from Web Server to a Web Client such as a browser. This information transfer is at the risk of being intercepted by third parties, to steal sensitive information. Until recently, HTTPS was recommended and mandatory for eCommerce websites that require sharing of payment information such as credit cards, bank account, SSN, etc.  to allow for encrypted browsing & protect the information from being intercepted by third parties, when transferred from web server to a browser. Many businesses are now wondering [...]

Website Must Haves’ For Driving Traffic, Leads, & Sales

Why Do you Need Website in Your Online Marketing Strategy? Whether B2B, B2C, non-profit, global or local, every business needs an online presence to reach potential customers online. A company's website is its virtual storefront, open 24 hours a day, 7 days a week. According to recent survey by 1&1 internet, up to 40% of small-to-medium businesses don't have a website to promote their products and services.   If you are not among the 40% & You already have a website, but not getting the traffic that you hoped for to generate leads and you keep wondering what it takes [...]

The Dallas Power Forum 2017

I am honored and excited to have been selected to be a speaker at the first ever Dallas Power Forum where like-minded women will gather for a day of networking, learning, laughter, and encouragement. Join us for a special event to empower women throughout Texas to become all they can be! The Dallas POWER Forum will jump start your 2017 on every level of success, connection, and possibilities that you haven’t yet imagined for yourself. Commit to yourself, show up for YOU and more importantly for your sisters, and let’s begin the next chapter that shows what professional women are [...]

Introduction to Marketing Automation – Free Webinar

Happy New Year 2017 to You & Yours! We Wish you a Successful & Prosperous 2017 in your Professional & Personal lives. Few Weeks ago, we shared best practices of Marketing Automation. Hope you had a chance to review the topic. We are continuing to stay on the topic, until we equip you with all the information to help you get a better understanding of Marketing automation. REGISTER TODAY - Free Webinar on Introduction to Marketing Automation Marketing Automation gives your marketing and sales teams the insights they need to focus on the prospects that matter most – helping them shorten [...]

Be Inspired for 2017!

Hello, I would like to Wish All my Wonderful followers, friends, & clients Very Happy Holidays & An Amazing 2017 with lot of Wonderful things in store in Your Personal & Professional lives! This is a season to be inspired for the coming new year and make plans to make a difference in the lives of those that we touch. I would like to share this video with inspiring quotes from leaders all around the world, that share with us words of wisdom to innovate, achieve, empathize, stay hopeful & be successful. Enjoy!

By |December 27th, 2016|Categories: Blog, Happy Holidays|0 Comments

5 Best Practices of Marketing Automation

Marketing automation enables you to set up a workflow of highly personalized marketing messages designed to convert website visitors into leads, and then your new leads into paying customers. DOWNLOAD INFO GRAPHICS -  5 STEPS FOR MARKETING AUTOMATION SUCCESS Successfully delivering appropriate messages helps you to lead customers step-by-step through their buying cycle. In this video, we highlight the 5 best practice guidelines to get marketing automation working for your business. Contact us if you would like to schedule a demo of Marketing Automation Software, 

Why do you need a CRM?

Overview CRM (Customers-Relations-Management) sounds like a big term, but in reality it is an essential and beneficial component for businesses in all sizes, that manage a customer database in some form. Businesses that leverage CRM systems to manage their customer relations and sales process, have an edge over those that haven't adopted a system in their sales process. What is a CRM? CRM is a system that you can implement in your business to streamline sales and marketing functions, to help your sales and marketing resources perform their tasks efficiently. If you are a start up company, you may not [...]