Digital Marketing for Healthcare Industry

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Google Partners Connect co-hosted by WSI on Oct 18th, 2017

Digital Marketing Trends for Healthcare Businesses We had very informative session with our partners at Google, presenting from California. Learned about changing trends and traditional business models to accommodate for the ever-changing consumer behavior in the health care industry. Focus was on Healthcare industry and how the business model in this industry is challenged due to consumer demand to have access information NOW. Did you know average number of resources checked prior to a hospital visit is 12.4. So, it is critical for healthcare providers to reach right consumers at the right time. We also learned that Video and Search [...]