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Google Speed Update Rolled out for All users Can Affect Page Ranking

Google Speed Update – Why Now? User experience while browsing will make or break your marketing campaign, depending on how fast your website loads especially on mobile browsers. If page takes too long, user is going to leave the site and continue looking for other options. Google has been educating marketers to broadly think about …

Chrome will Display Security Warnings on HTTP Sites from October 17, 2017

What is Safe Browsing?? Chrome will Display Security Warnings on HTTP Sites from October 17, 2017. Google has been planning to label http:// websites as non-secure from January 2017 & this is ultimately happening with roll out of Chrome version 62 in October. Google is forcing websites to make website browsing safe for the users, …

Protecting your Website Content with Copyright

How to Protect your Website Content with Copyright An important facet of managing your online presence is protecting your online content. The internet makes it easy for your content to be found but it also allows for people to abuse this accessibility. However, there are simple steps you can take to prevent your online content …

Website Database Security to Protect Consumer Data

Website Database Security When people think of commodities things like gold, oil, or diamonds usually come to mind. However, in today?s world of online networks and globalization the most valuable commodity is in fact data. Recently, companies have been targeted by hackers resulting in massive data thefts and loss of consumer information. Securing your databases …

Website Security: SSL Certificates

What is an SSL Certificate? When dealing with any sort of online transaction or exchange of information website security is paramount. An insecure website opens its users to having their information intercepted and stolen. To prevent this and create a secure connection from a web server to a browser, websites use small data files called …

Website Security: An Overview

Website Security ? What you Need to Know? So you have a well-maintained, sleek website that represents your company to the outside world. What?s the next step? Well in this day and age, every website comes with security risks, and taking steps to secure your website is of utmost importance. The web security of website …

Increase Your Lead Conversions With These Landing Page Tips

Far and away, the best thing about landing pages ? whether you already have them or are just getting started ? is their ability to help you convert more leads without increasing traffic by a single website visitor. Consider that in most cases, increasing your website?s conversion rate by a measly 1% will improve your …

HTTP Vs HTTPS: Should you make the switch?

What is HTTPS? HTTPS stands for Secure-Hyper-Text-Transfer-Protocol. HTTP protocol (without the ‘S’ for secure) is used for transfer of information from Web Server to a Web Client such as a browser. This information transfer is at the risk of being intercepted by third parties, to steal sensitive information. Until recently, HTTPS was recommended and mandatory …

Website Must Haves’ For Driving Traffic, Leads, & Sales

Why Do you Need Website in Your Online Marketing Strategy? Whether B2B, B2C, non-profit, global or local, every business needs an online presence to reach potential customers online. A company’s website is its virtual storefront, open 24 hours a day, 7 days a week. According to recent survey by 1&1 internet, up to 40% of …