Use Google to stand out from the crowd

Now that you’ve identified your audience, it’s time to highlight what makes your business special so you can stand out from the competition.

  1. See how you stack up
    Find opportunities to differentiate your brand or product using Google’s competitive analysis tools.
  2. Plus up your perks
    Include your unique selling proposition in all your marketing communications. For example, if you offer free shipping, make sure to say so in your ads and on your landing pages.

Google Ads Action Plan

Watch this video for tips, tricks, and a better understanding of how to distinguish yourself from the competition.

Get in touch with us if you need help with setting up Google Ads Campaign