Google is introducing simpler brands and solutions for their advertising products: Google Ads, Google Marketing Platform, and Google Ad Manager. In this blog, the company’s talks about why these new brands will help advertisers and publishers of all sizes choose the right solutions for their businesses. These solutions allow marketers to deliver valuable, trustworthy ads and improve consumer experience with online shopping.
Few key changes happening with the new solutions:
- Google AdWords is becoming Google Ads
- Stronger collaboration with Google Marketing Platform
- Google Ad Manager: A unified platform
- Transparency and controls people can trust
Read the complete article
If you are an active Google Ads user, we can help you to effectively leverage these solutions for your business.