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Google Ads – Lesson 3 – Positioning your business
Use Google to stand out from the crowd Now that you’ve identified your audience, it’s time to highlight …
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Google Ads – Lesson 2 – The basics of understanding your customers
Get to know – and reach – the right people Now that you’re using Google Ads to grow …
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Google Ads – Lesson 1 – Get familiar with your account metrics
Google Ads Performance Metrics Google Ads Campaign performance measurement is critical to the success of your campaign. This …
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Grow Your Business Using Google My Business and Local SEO
What is local SEO? It is a Search Optimization technique that helps local businesses show up at the …
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Reaching Today’s Automotive Shopper – Google Partners Connect August 15, 2018
Automotive Shopping Trends Today’s auto consumers are Curious, Demanding & Impatient. There are 2X as many test drives …
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Google Introduces Simpler Brands & Solutions
Google is introducing simpler brands and solutions for their advertising products: Google Ads, Google Marketing Platform, and Google …
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READ ARTICLERetail Marketing Strategies – Google Partners Connect June 20, 2018
Retail Shopping Trends Today’s consumer behavior & how they interact with retailers has changed dramatically due to growth …
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READ ARTICLEBuild Local Presence Online – Google Partners Connect May 2, 2018
Local Search Trends There are billions of local searches happening on Google every day. In honor of National …
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