Video marketing is a proven and effective strategy to deliver personalized & appealing content to answer questions to problems that your prospective customers are trying to resolve. When you are investing time and efforts to create helpful videos on topics that are of interest to your target audience, you are setting yourself apart and stand out in the crowd.

Here are few tips on how to implement an effective Video Marketing strategy.

About the Author

Kalpana Murthy, President/CEO at WSI Plano, DBA Kriti Web Solutions, LLC. is a Digital Strategist, Consultant, Speaker/Trainer, & Software Engineer who is passionate about bringing affordable technology solutions to businesses to build online presence. Kalpana Murthy is a certified partner with Google, HubSpot, Sharp Spring, SEMRush and other digital solution providers.