Remarketing, a fairly new concept is all about providing your brand more than one opportunity to bring back a prospect who visited your site, but left without closing the deal. Trick to an effective Remarketing Strategy is to be appealing in promoting your product/service and not be intrusive and risk spoiling?their browsing experience.

Remarketing is a powerful technique that lets you re-connect with the past visitors of your site. By creating contextualized and relevant messages to previous visitors, you create invaluable touch points that keep your brand top-of-mind while significantly boosting the chances of customer conversion!

Watch this short video to learn about few Key points of Remarketing!!

About the Author

Kalpana Murthy, President/CEO at WSI Plano, DBA Kriti Web Solutions, LLC. is a Digital Strategist, Consultant, Speaker/Trainer, & Software Engineer who is passionate about bringing affordable technology solutions to businesses to build online presence. Kalpana Murthy is a certified partner with Google, HubSpot, Sharp Spring, SEMRush and other digital solution providers.