Customer Experience, Marketing Strategy, SEO

SEO Fundamentals – Shifting Focus to Mobile-First Indexing

March 18, 2020 | < 1 minutes to read
Summary:Google added to their mobile-first indexing best practices in January 2020 and the big emphasis was on providing …
Google added to their mobile-first indexing best practices in January 2020 and the big emphasis was on providing an identical experience on mobile and desktop. This is a major shift for many businesses in the way their website was developed for desktop first & then made responsive for Mobile.

With the Mobile-First indexing change, Google now expects websites to provide the same experience on Mobile and Desktop.

Few Key Points from Google’s mobile-first Indexing Guidelines:

  • Ensuring Googlebot can access and render mobile and desktop page content and resources.
  • Making sure the mobile site contains the same content as the desktop site.
  • Using the same meta robots tags on the mobile and desktop site.
  • Using the same headings on the mobile site and desktop site.
  • Making sure the mobile and desktop sites have the same structured data.

 

What do these guidelines mean to your SEO efforts? 

Please make an appointment to discuss the Mobile-First strategy.

About the Author

Krishna Murthy, Marketing Manager at WSI, is a Digital Growth Consultant, Photographer, Travel Enthusiast, Software Engineer who is continually working on building a better marketing campaign for clients!

The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital
marketing related. Check out our latest posts.

    I consent to WSI collecting my contact details and sending me digital communications.

    We are committed to protecting your privacy. For more info, please review our Privacy and Cookie Policies. You may unsubscribe at any time.

    Don't stop the learning now!

    Here are some other blog posts you may be interested in.VIEW ALL BLOG POSTS

    8 User Experience Strategies for SEOs in New Year!

    December 30, 2020 | 8 minutes to read

    With the new year coming up, there is no better time than now to plan how you can …

    READ MORE

    How can SEM Profit Law Firms in this Economy?

    December 29, 2020 | 4 minutes to read

    Search Engine Marketing (SEM) Simply put, Search Engine Marketing is where a business uses search engines such as …

    READ MORE

    Digital Marketing Strategies for 2021

    December 18, 2020 | 2 minutes to read

    A new year is upon us. We wish a much safer, healthier, and prosperous year to you. Happy New …

    READ MORE

    © 2021 WSI Kriti Web Solutions, LLC. All rights reserved. WSI ICE and WSI IM are registered trademarks of RAM. Privacy Policy and Cookie Policy. Each WSI Franchise is an independently owned and operated business.