Results-Focused Digital Marketing Services in Dallas & Plano

What is Digital Marketing?

Digital Marketing is a marketing strategy where businesses communicate with their prospects and clients using the Internet. This strategy is a cost-effective way to generate leads, build the brand, and eventually convert. Businesses can reach their target audience on prospect’s computers and smartphones using websites, emails, social media channels, mobile apps, messaging applications, etc.

Advantages of Digital Marketing over Traditional Marketing

  • Non-Intrusive Inbound Marketing
  • Social Selling
  • Ability to track and measure marketing campaigns
  • Scaling & Automated Marketing at reasonable cost
  • Personalized & Contextual Marketing
  • Targeted Marketing
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    At WSI, we help our clients to enjoy the above benefits using a combination of Digital Marketing strategies and tools.

    It is no secret that Digital Marketing is complicated and needs a specialized workforce. With so many businesses striving to get their name out in any single industry, standing out to get the attention of your ideal prospects can be overwhelming. Dozens of new MarTech tools introduced into the market every week makes digital marketing even more difficult.

    Deciding the right tools & technologies and marketing strategies for your business is an important decision. WSI is here to help.  WSimplify the Internet. 

    Our consultants have extensive experience in the marketing and technology industry. We know how best to leverage the resources of the Internet and build you a complete Digital Marketing Solution that will draw in clients and bring your revenue. Our consultants will help you use WSI’s Digital Strategy Map to ensure that your business is headed in the right direction.

    A complete digital strategy involves many components. It is easy for businesses to get lost and take the wrong turn. Even the savviest marketer can find the digital market intimidating. Our team will build you a robust and result-driven marketing strategy.

    Keeping Up With Internet Marketing Trends

    Consumer behavior dictates how businesses need to adapt to be successful. In the last two decades, the Internet has changed how people communicate with each other and companies. Businesses use Online Marketing (also known as Internet Marketing) methods to stay connected and engage digitally-savvy consumers. Online Marketing has come a long way from desktop heydays to present smartphone days.

    As one of the top marketing services companies globally, we go above and beyond to create online marketing strategies relevant to your business needs at WSI. We will help you keep up with the latest marketing and technologies required for marketing growth.

    Dallas Digital Marketing Company

    Kriti Web Design LLC is a Digital Marketing company in the Plano, Texas, Dallas-Fort Worth area. We specialize in developing internet marketing solutions that deliver results. We help local small and medium businesses build a robust online presence and increase traffic, engagement, and conversions with effective Digital Marketing Solutions.

    A website is an indispensable asset in a business’s digital marketing strategy. With a significant world population using smartphones 24/7, businesses need to have mobile-first sites more than ever.

    Mobile-first websites are effective for internet marketing. We design and develop mobile-first sites that are optimized to increase conversions on both mobile phones and laptops. Our marketing solution is focused on driving targeted traffic to your websites and generate leads. Our search marketing services include Google Ads (aka PPC), SEO, and Local Search optimization. We are Google Partners and Google certified on Google Ads and Analytics.

    Custom Web Design and Development

    A well-designed website is a key to an effective Internet Marketing strategy for your business. In addition to having a 24/7 global presence representing your brand and providing credibility, it provides a means for your prospects to learn and share information and experience about your products.

    In addition to online sales, the websites can drive in-store sales by providing all the information the prospects need even before they enter your store!

    We design & develop mobile-first custom websites using WordPress, PHP, ASP.Net, and other platforms. We also upgrade and support existing websites. Our design is user-centric and conversion focused.

    Generating Leads and Sales

    In today’s world, a company can hardly function without having some sort of online presence. The Internet allows your business to enter the global marketplace and compete on a wider scale. The Internet is ripe with opportunities, all it takes is a savvy marketer to discover them!

    Companies like Airbnb, Uber, and Skype have all become successful disruptors of their respective industries by taking advantage of the Internet and new technology. These companies have also illustrated that competitors that are unable to adapt to the changes are swept aside. Therefore, it is important for every business to understand and anticipate the trends of the digital economy. Most customer interaction today happens online before a client personally engages with a business, so it is important to know how to effectively target and draw in customers.

    WSI offers a range of marketing solutions intended to generate leads and convert them into sales.

    All these services are aimed to drive most potential customers to your virtual real estate with the goal of converting them into loyal clients for your business. Impressions are important, so it is essential to generate relevant content and build your online reputation. A complete digital marketing strategy aims to build a foundation for long term growth by building a network of online resources to draw in customers.

    Search Engine Optimization (SEO)

    When people search for your products and services, they should find you on the first page of their search results. According to Moz, on average, 71.33% of searches result in a page one organic click. Page two and three get only 5.59% of the clicks. So, being at the top of the search results has a distinct advantage of securing the most traffic and conversion from the warm leads looking to buy your service and product.

    Site content is significant for great SEO. Having the most useful, authoritative, and best content on your site alone is NOT going to get you to the top of Google’s search results. It will help if you have professional SEO experts to help you with all the optimization aspects of SEO.

    We design and optimize websites for search engines to drive traffic, build engagement, and yield conversions. SEO helps to establish a website’s organic rankings. We also provide local SEO services. Local SEO strategy helps optimize a business name to be found at the top of local search results & maps.

    Google Ads

    Your business name having high visibility on the first page at the top of the search results is the primary goal in online marketing. Google Ads can improve brand awareness and generate leads in a shorter timeframe than SEO for a fixed monthly budget. Based on your industry, the investment can vary.

    Google Ads, in combination with SEO, can deliver a powerful marketing option. In this model, businesses pay Google whenever the ad is clicked. The insights drawn from the Google Ads campaign can be used in SEO to adjust the strategies for better conversion. You can target prospects’ attention to specific landing pages using Google Ads.

    We provide Google Ads or Pay Per Click (PPC) advertising services to generate leads and conversions. Paid search advertising in conjunction with SEO and Display Advertising is proven to build a comprehensive digital marketing strategy that will grow your brand and online presence.

    Marketing Automation

    We provide Marketing Automation services to the Plano, Texas, and Dallas-Fort Worth area businesses that want to integrate their marketing efforts with their website, email, and CRM.

    Marketing Automation can vastly benefit businesses by automating repeatable marketing tasks. The time saved allows businesses to focus on other critical functions for their prospects and clients.

    Marketing automation aims to usher buyers from the “attract” phase to the “close” and then promote and establish your brand. The concept is straightforward, but the results are drastic. By pairing the right content with the right platforms, your business can reach a much broader client base than you could achieve by other strategies.

    Our Service Area

    We are an Online Marketing agency specializing in most aspects of Digital Marketing, and our office is in Plano, Texas, in the larger Dallas-Fort Worth Metropolitan area. Our diverse client portfolio is from many parts of the Dallas-Fort Worth area, such as Plano, South Lake, Frisco, and surrounding cities.

    We have been a very successful online marketing agency in the area. We provide Internet Marketing services (Search Engine Optimization (SEO), Email Marketing, Marketing Automation, Web Analytics, Design and Development of Websites, Mobile Apps, Market Research, etc.) to clients in multiple industries over ten years. A significant percentage of our clients are in Plano, Texas, and surrounding Dallas-Fort Worth metropolitan cities!

    So, What Does Our Online Marketing Expertise Mean to you as a Business Owner?

    Our Web Design and Development team can custom-build an aesthetically pleasing, fully functional, and navigable website to give you a head start in your digital marketing efforts over your competitors. Our graphics, website design, and fantastic online product gallery ensure that you keep up with the Joneses in the marketplace.

    Whether you are creating an entirely new website, transitioning to digital marketing, or simply updating an existing one, our staff can help you implement these strategies to make sure your brand is memorable and grow your business efficiently.

    Our SEO team can specifically target keywords relevant to your business to increase your ranking on Google’s search pages. A higher presence equals a more expansive and significant reach!

    Don’t get left behind. Please take advantage of our online marketing team today!

    Acquire More Leads and Sales

    Generate quality leads that are more likely to become your customers.

    GET MORE LEADS

    Build Brand Awareness

    Get found by your customers and build more awareness about your services.

    EXPAND YOUR REACH

    Grow Your Online Reputation

    Turn your customers into your brand loyalists and biggest fans.

    GROW YOUR FANBASE

    Improve an Ineffective Website

    Transform your website into a lead generation machine for your business.

    UPDATE YOUR SITE
    We look forward to chatting!

    “Expert Service! Kalpana made it easy to get our association’s new website up and running. She guided us through the process and was patient with my many questions. The site was developed on time and we look forward to working with her again in the future.”

    Elaine K, Dallas Business Association

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