Landing Page Optimization Services in Dallas & Plano

Loading times matter

For a landing page to be effective, visitors should have access to it. A slow-loading landing page can discourage visitors and drive them to competitors’ sites. Currently, with more than 50% of traffic coming from mobile phones, load speed is more important than ever!  If a page takes more than a couple of secs to load on phones, you can lose a significant percentage of traffic.

Forms and CTAs

Converting a random visitor to a prospect needs contact information such as Name, Phone number, and email address, etc. for a follow-up. Forms and call-to-action buttons help you convert. People tend to volunteer their information when the form is simple, easy, and not too many fields to fill.

Testing to see what works

Implementing a landing page is a process of continuous improvement. Testing and measuring landing page iteratively until you see the best performance is part of the optimization process. We’ll help you optimize and show you how to monitor your results.

Why do you need Landing Page Optimization?

Landing page optimization is a way for your business to positively impact your return on your marketing strategy. Your landing page is the first impression your clients will have of your business. It is important that you provide an easy and pleasant user experience. An optimized landing page allows you to funnel visitors where you want them to go and best engage your target audience.

Designing a well laid out landing page is an easy way to get an edge on the competitors. Although companies spend a large amount on advertising over 2/3 of them do not perform A/B testing on their landing pages. Make sure your company isn’t one of these!

Performing A/B testing on your landing page helps you understand which version of your landing page works better! You keep refining the page version that gives you more clicks, higher conversions, and reduced bounce rate.

Even just a one-point improvement in the conversion of leads means more money in your pocket. Our consultants will make sure that your website is generating high-quality leads and help you create a secure and informative website to turn your virtual real estate into a profitable investment.